PlayVS Cup
PlayVS Cup
PlayVS Cup
PlayVS Cup
Esports teams compete for the ultimate bragging rights and some crazy scholarship money.
Esports teams compete for the ultimate bragging rights and some crazy scholarship money.
Esports teams compete for the ultimate bragging rights and some crazy scholarship money.
Esports teams compete for the ultimate bragging rights and some crazy scholarship money.


Objective:
Objective:
Objective:
Objective:
Raise awareness of scholastic esports through PlayVS, by providing a tournament and platform where the top teams in the nation compete for scholarship prizes.
Raise awareness of scholastic esports through PlayVS, by providing a tournament and platform where the top teams in the nation compete for scholarship prizes.
Raise awareness of scholastic esports through PlayVS, by providing a tournament and platform where the top teams in the nation compete for scholarship prizes.
Raise awareness of scholastic esports through PlayVS, by providing a tournament and platform where the top teams in the nation compete for scholarship prizes.
Results:
Results:
Results:
Results:
The initial event in 2021 has continued every year since, and to this day! Helping promote players and teams to a larger spotlight, and handing out over $400k in scholarship prizing throughout the years.
The initial event in 2021 has continued every year since, and to this day! Helping promote players and teams to a larger spotlight, and handing out over $400k in scholarship prizing throughout the years.
The initial event in 2021 has continued every year since, and to this day! Helping promote players and teams to a larger spotlight, and handing out over $400k in scholarship prizing throughout the years.
The initial event in 2021 has continued every year since, and to this day! Helping promote players and teams to a larger spotlight, and handing out over $400k in scholarship prizing throughout the years.
My Role:
My Role:
My Role:
My Role:
Lead Designer
Lead Designer
Lead Designer
Lead Designer
Collaborators:
Collaborators:
Collaborators:
Collaborators:
Bob LeDuc (Creative Direction)
Aaron Kelley (Community)
Bob LeDuc (Creative Direction)
Aaron Kelley (Community)
Bob LeDuc (Creative Direction)
Aaron Kelley (Community)
Bob LeDuc (Creative Direction)
Aaron Kelley (Community)
Tools:
Tools:
Tools:
Tools:
Figma, Photoshop, After Effects
Figma, Photoshop, After Effects
Figma, Photoshop, After Effects
Figma, Photoshop, After Effects
Deliverables:
Deliverables:
Deliverables:
Deliverables:
Branding, Social Posts, Merchandise, Streaming Templates, Emails, Videos




















